Why does Your small business NEED a Custom Mobile App.

If you hadn't already figured it out I, Mobile App Man, LOVE Mobile Apps.  I create, with the help of my team at SearchPoint Marketing, Custom Mobile Apps for my small business customers.

So yes, I'm a salesman.  It's my day job, an I rather like it.  I have a great product that is seeing explosive growth all around the country and the world. What's not to like?

The question I am asked many times a week is very straightforward and has many answers, all of them positive.  'Mobile App Man', my customers ask me 'why do I need a Custom Mobile App for my small business?'

The answer is simple and straightforward I tell them;

1/ Your CUSTOMERS have mobile phones and LOVE Mobile Apps.  They love the ease of use, the dependability, and the communication that they receive with a Mobile App. They love being able to look around your business, shop your business, and share coupons from your business with their friends and family right from their mobile devices.  Since they have their mobile phones with them 97% of the time and use them for everything from making calls (duh) to shopping, searching, gaming and sharing, a great Mobile App will be something they use very often.  In short, if you give them an App they will come!  In droves! And BUY FROM YOU!

2/ If you have a PRODUCT or SERVICE that you sell and you want to sell it to a lot of people you need to make the buying choice EASY for your customers.  If they can find you, call you, look at your goods, see great pictures and videos and share positive experiences with their friends then they will like you, download your App, use it, and BUY YOUR GOOD and/or SERVICES!

What this boils down to is this.  Mobile Apps give your customer an easy communication and purchase platform and give you, the business owner, a marketing and revenue generating platform and a DIRECT LINE OF COMMUNICATION TO EXTEND YOUR BRAND and GOODWILL in your community and generate revenue through a new, SUPER HOT product.

Let's look at some numbers, statistics and facts, shall we.

• There are 5.3 Billion mobile subscribers (77% of world population!).
• 24% of people in the US who have Mobile smart phones use them as their ONLY connection to the web.
• 85% of all new mobile phones have connection capability to the Web.
• In 2010 it was estimated that in 5 years the amount of people accessing the web with mobile devices would overtake the PC.  IT HAS ALREADY HAPPENED!
• Mobile phone penetration outnumbers fixed Internet users 5:2 !
• The average person checks a text or Push notification within 4 minutes.  The average email?  4 days.
• In March of 2011 the NY Times said that 'mobile marketing is the most powerful media ever invented'.
• It is predicted 468 million smart phones will be sold in 2011, a 57.7 percent increase from 2010
• So far in 2011 eBay, the online retailer, has seen over 5 BILLION dollars in revenue directly through their Mobile App.
• Every major retailer in the United States has their own Custom Mobile App.  Wal-Mart, Target, Kohl's, Macy's, Sears, eBay, Best Buy and all the rest.
• Mobile ads have a 700% higher view rate than print ads

Those are just a few facts and figures. 

The world is going mobile. Get on board now or you might miss the boat.

Cheers
Mobile App Man